Create (and Keep) Happy Customers with this One Simple Task

In business, as in life, less really can be more.

Large, sweeping actions have a tendency to make us feel like we are moving mountains. Both sharing and receiving notifications of a big events, updates, launches, etc. is exciting, so why wouldn’t we prioritize big projects all the time?

Even the largest of projects are made up of smaller tasks. With finite hours every day, week, and month, dedicating time to the consistent monitoring and management of certain tasks is crucial.

Let’s explore how to create (and keep) happy customers with one seemingly small, often neglected task that can quickly and easily set a company apart from the competition.

ONLINE REVIEW MANAGEMENT

Spend time monitoring and managing customer feedback across various platforms. A simple way to start is to look for new or missed reviews on Google Business, Yelp, Facebook, or other industry-specific profile listing you may have.

If your business doesn’t have a presence on an applicable platform, consider setting one up. Also keep in mind that some platforms may generate a business profile automatically that must be claimed by the business before it can be managed.

When it comes to the reviewing, finding and responding to both positive and negative reviews promptly and professionally is important.

Not sure how to respond? Consider thanking customers for positive feedback and address any concerns or issued raised in negative reviews.

Also, personality and professionalism can coexist, so these replies can and should be consistent with your brand voice. Focus on clear and professional communication, and use your best judgement to find the right balance for each reply.

Finally, for a lasting impact on your business, monitor and manage your online reviews regularly and consistently. Proactive review management helps maintain a positive online reputation and builds trust with potential customers.

NEED HELP BUILDING YOUR BUSINESS AND BRAND?

Simply Digital can help. Learn more about our personalized and professional marketing, design, and productivity services.

Rose Rhodes

Hi, I’m Rose, the founder of Simply Digital. I specialize in crafting and implementing impactful content strategies that drive growth, enhance engagement, and help you achieve your organizational goals. Learn more about me here.

In need of strategic content support? Contact me today.

https://hellosimplydigital.com
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